Rodeo Drive

The Basics

Many Los Angeles sightseeing tours include a Rodeo Drive stop or drive-by, particularly those that focus on Hollywood and movie stars, such as celebrity-homes tours. Opt for a Beverly Hills Segway tour for a closer look at the streets of this upscale enclave, or book a private tour that can be customized to your interests if you’d like to explore more of Rodeo Drive than a typical bus tour does.

Things to Know Before You Go

• There are many restaurants around Rodeo, but know that the prices often match the shopping.

• When you need a break from the crowds, cross Santa Monica Boulevard to Beverly Gardens Park to relax or snap a photo of the Beverly Hills sign.

• Many parking areas provide two hours of free parking, so check the signs.

• Beverly Hills operates a free trolley to Rodeo Drive on weekends; service is expanded to weekdays during the summer.

How to Get There

The shopping stretch of Rodeo Drive runs north from Wilshire Boulevard to Santa Monica Boulevard in Beverly Hills. Los Angeles is a city of drivers, so parking is available, or you can take a ride-share vehicle for ease.

When to Get There

If you want to shop, store hours are generally late morning to early evening Monday through Saturday. Sunday, when most stores have shorter hours or are closed, is a great time to stroll along Rodeo Drive if you’re not interested in the shops, as the atmosphere is quieter.

The Paley Center for Media

Just two blocks over on Beverly Drive, the Paley Center for Media is a modern museum dedicated to the history of television and radio. The center hosts panels and events that focus on the cultural significance and direction of media, from radio to podcasts.

Ways to explore

Many Los Angeles sightseeing tours include a stop at or a drive past Rodeo Drive, particularly those that are focused on Hollywood and its movie stars, such as tours of celebrity homes. Opt for a Beverly Hills Segway tour for a closer look at the streets of this upscale enclave, or book a private tour that can be customized to your interests. That way, you can explore more of Rodeo Drive than a typical group tour can—and even get in some leisurely shopping time.

Accessibility

Rodeo Drive has nice, well-maintained sidewalks, and most boutiques are at ground level.

Age limits

None

What to pack

Camera, sunscreen, sunglasses, water bottle

What to wear

Dress up a bit—think clean, neat clothing to match Rodeo’s upscale vibe.

Not allowed

Smoking outside establishments, loitering, shoplifting

Amenities

Shops and boutiques, Wi-Fi, public restrooms, valet parking

Address 

Rodeo Drive is located in the heart of Beverly Hills, between Wilshire Boulevard and Santa Monica Boulevard. It’s easy to get there on your own or via guided tour.

Driving

Once you get into Beverly Hills and turn onto Rodeo Drive, you can find free parking at 9510 Brighton Way, and other restaurants and shops do free 2-hour parking and various valet services, too. Otherwise, look for parking garages or meters.

Public transportation

The closest bus stop is at Wilshire/Rodeo, via bus line 20—you’ll be just steps away from the famous boutiques. Otherwise, take a guided tour, taxi, or rideshare.

Best times to visit

Weekday mornings yield quieter browsing with smaller crowds. Late afternoons are nice, too, with more people-watching and more general buzz.

Best days to visit

Weekdays are the least crowded; weekends, especially Saturdays, attract the most tourists and window-shoppers.

Best months to visit

October through May offer the most pleasant weather for strolling, though there’s really no bad month to visit.

Special events

Los Angeles Fashion Week in March can mean possible celeb sightings, and the winter holidays bring fun lights and elaborate window displays.