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POINT OF INTEREST

The Automobile Gallery & Event Center

Green Bay & Door County, WI

Green Bay’s prestigious Denil Cadillac dealership is now the Automobile Gallery & Event Center, where car enthusiasts can explore 100 years of automotive history on display. More than 70 classic cars are on show, which visitors are welcome to browse at their leisure. The gallery also holds public events and car shows throughout the year.

The basics

Built in 1959, Green Bay’s Denil Cadillac dealership was once one of the nation’s premier dealerships—its mid-century modern stone-and-wood design made it an icon in Green Bay and beyond. The Automobile Gallery & Event Center saved the legendary dealership and found quite the home.

The gallery is typically open every day of the week, though visitors are encouraged to call in advance to confirm operating hours. Most visitors spend an hour or two perusing the models, which include a Cadillac Model T that’s over 100 years old and a space-age 2020 Ford GT Supercar.

Things to know before you go

While the gallery is usually open every day of the week, it can close for private events, so it’s best to check ahead of your visit. There is an admission fee to enter, with discounted rates for children aged 7-17, seniors, students, and veterans. Anyone in the active military service enters for free, as do children aged 6 years and under.
The space caters to corporate events, private parties, and more.

How to get there

The Automobile Gallery & Event Center is just steps from downtown Green Bay. If you have a vehicle, on-site parking is free. Cycling is another option as the gallery is a block or so from the Fox River Trail. Otherwise, walk from downtown, or nab a taxi or rideshare.

When to get there

The Automobile Gallery & Event Center is open every day of the week, but opening hours are subject to change as it can close for private events. It’s busier on weekends, although it rarely gets crowded, so there’s not really a bad time to visit. For a fun experience, check the calendar—there are often car-themed events that can complement any visit.

An expanding icon

As the Automobile Gallery & Event Center has become more and more of a local icon, it’s also become a second home for locals’ classic cars. Residents, with surprising regularity, donate their beloved vehicles to the gallery, ever-expanding what’s on display. Additions have included a 1940 5-window Coupe and a 1965 Oldsmobile Delta 88.

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