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POINT OF INTEREST

World of Coca-Cola

121 Baker St. NW, Downtown, Atlanta, GA, 30313

At World of Coca-Cola—one of Atlanta's must-see attractions—you can delve into the history of one of the world's most beloved beverage brands. The multi-part museum offers plenty for you to see and do, including exhibitions of Coke artifacts, a scent discovery lab, an interactive beverage lab, plus the chance to sample more than 100 different Coca-Cola beverages at the end of the tour.

The basics

Although the World of Coca-Cola is about far more than its namesake product, the tasting room remains a highlight. At the Sampling Bar, you can choose from more than 100 different Coca-Cola brand beverages from around the world, including flavors such as Bibo Candy Pine-Nut and Fanta Melon Frosty.

You can also line up for a photo with the Coca-Cola Polar Bear, look behind the scenes at the bottling process, or head to the vault that contains Coca-Cola's signature secret formula. The World of Coca-Cola is easily combined with tours of Atlanta and its other major attractions such as Centennial Olympic Park, the National Center for Civil and Human Rights, CNN Studios, and the Georgia Aquarium.

Things to know before you go

  • The World of Coca-Cola provides plenty of kid-friendly entertainment options.

  • Plan to spend roughly two to three hours enjoying the exhibits.

  • The museum is next to the Georgia Aquarium and the National Center for Civil and Human Rights, making for an easy full day of activities.

  • Purchase tickets in advance to guarantee admission.

How to get there

The World of Coca-Cola is conveniently located in downtown Atlanta. For drivers, the parking garage is off of Ivan Allen Jr. Blvd. Those staying in Midtown may prefer to walk to the attraction. Or, take a MARTA train to Dome/GWCC/Philips Arena/CNN Center or Peachtree Center and walk 10 to 15 minutes.

When to get there

The World of Coca-Cola provides a cool oasis during Atlanta’s long, hot summers; visit during peak heat in summer afternoons for a much-needed air-conditioned reprieve. The museum is open daily with the exception of major holidays. Check operating hours before your trip.

World of Coca-Cola guided tours

General admission allows access to all the major attractions, but to learn more about the history of Coca-Cola, opt for a guided World of Coca-Cola tour, which is capped at 10 people for a personalized experience. The tour includes access to unique photo opportunities.

How long does it take to go through the World of Coca-Cola?

It takes an average of two hours to go through the World of Coca-Cola’s permanent exhibitions. Make sure you give yourself enough time to enjoy the interactive attractions, snap a selfie with the Coca-Cola polar bear, and sample the different flavors in the tasting room.

Is the World of Coca-Cola worth it?

Yes. With more than one million annual visitors, the World of Coca-Cola is one of Atlanta’s most popular attractions and is definitely worth a visit. Packed with interactive and multimedia exhibitions, you can learn about the Coca-Cola secret formula, enjoy a 3D video experience, and sample more than 100 Coca-Cola flavors in the tasting room.

Can you bring food into the World of Coca-Cola?

No, you can’t take outside food and drinks into the World of Coca-Cola except under special circumstances. You can buy lunch and snacks at the nearby Bottle Cap Café, and a lunch cart is also available for school groups to store their boxed lunches during the tour.

Do you need to book the World of Coca-Cola tickets in advance?

You don’t have to book World of Coca-Cola tickets in advance, but reserving ahead of time is highly recommended. Plus, it’ll save you US$1. Tickets bought on the day are subject to availability and might sell out at busy times. Advance booking is also essential for guided tours and other experiences.

What will I experience at the World of Coca-Cola?

At the World of Coca-Cola, you’ll experience the Vault of the Secret Formula and the bottling plant, where you can sample 100 different Coca-Cola varieties from around the world and pose for photos with the Coca-Cola polar bear. There’s also a 3D movie experience and more than 200 Coca-Cola artifacts on display.

Is there a security check to get into the World of Coca-Cola?

Yes, you’ll pass through a security checkpoint before entering the World of Coca-Cola—this can sometimes add some time onto your visit. Prohibited items include guns, knives, and all other forms of weapons. You are also asked to wear clothing and accessories suitable for a family-friendly attraction.

Ways to explore

The World of Coca-Cola offers a multi-sensory experience of the iconic beverage brand. See an introductory film in the on-site theater, get a behind-the-scenes look at the bottling process, and head to the vault that contains Coca-Cola's signature secret formula. At the Sampling Bar, choose from more than 100 different Coca-Cola beverages from around the world.

Book tickets online in advance for guaranteed entry; the attraction is also included in the Atlanta CityPASS. You can combine a visit to World of Coca-Cola with other nearby Atlanta attractions, including Centennial Olympic Park and the Georgia Aquarium.

Accessibility

The majority of the World of Coca-Cola is accessible to wheelchair users, and service animals are welcome.

Age limits

None

What to pack

Camera, handheld bag

What to wear

Wear comfortable layers and good walking shoes; revealing or offensive clothing is not allowed.

Not allowed

Smoking, luggage or bulky items, pets

Amenities

Coca-Cola store, café, free Wi-Fi

Address

World of Coca-Cola is located in downtown Atlanta’s Centennial Park District, near many of the city’s other top tourist attractions. To get there, you can drive, take MARTA or the Atlanta Streetcar, or use taxis or rideshare services.

Driving

The World of Coca-Cola is easily accessible via major highways, including I-75 and I-85. A paid parking garage is available on-site.

Public transportation

Take the MARTA Gold or Red line trains to Peachtree Center, or the Blue or Green line trains to GWCC/CNN Center; both stations are approximately a 15-minute walk away. Alternatively, take the Atlanta Streetcar to the adjacent Centennial Olympic Park.

Best times to visit

World of Coca-Cola is open daily from mid-morning until early evening, with slightly extended hours on weekends. Arrive earlier in the day to beat the crowds.

Best days to visit

As a general rule, weekends and school holidays tend to be particularly busy at the World of Coca-Cola; consider visiting on weekdays instead.

Best months to visit

The World of Coca-Cola is open year-round. The summer high season is when crowds and high temperatures may make sightseeing uncomfortable.

Special events

The World of Coca-Cola has previously hosted special holiday events and launched new exhibitions; consult its calendar for more information.

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