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Visit Seoul, South Korea

Tradition and trend intertwine in the heart of South Korea

What to do in Seoul: From Palaces to Pop Culture

Seoul Travel Guide

In Seoul, the past and present live side by side. Bustling alleyways lined with every kind of shop imaginable strike a lovely contrast to the serene beauty of centuries-old palaces right next door. Spend your days clad in traditional hanbok clothing, wandering the historic Gyeongbokgung Palace, and your nights dancing in the lively streets of Hongdae. Seoul is a place you won’t want to miss during your trip to Asia, offering a unique blend of cultural and historic pride, combined with new-wave modernity and innovation.

Remember, if you're looking to save on everything from palace tours to local eats, booking as a AAA member can help you unlock exclusive deals and discounts, so you can explore more and spend less.

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Be inspired by articles and videos from AAA Travel experts, offering insights on top destinations, recommendations and travel tips for your upcoming getaway.

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EDITOR PICK7 Reasons Why You Should Use a Travel Agent to Book Your Next TripAAA Travel Editor, Laurie Sterbens10/21/2025 : AAA Travel Agents explain why you should let a travel agent book your next trip.
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EDITOR PICKWhere to Find AAA TourBook Guides and MapsMichelle Palmer04/01/2025 : The AAA TourBook guides provide travel information and are a planning tool for destinations across the U.S., Canada, Mexico and the Caribbean.
ARTICLE51 Romantic Getaways in the U.S. to Fall in Love WithAAA Travel Editor, SMS03/25/2025 : Whether you're looking to stay local or travel the country, AAA has the perfect romantic getaway in the U.S. for you and your partner.
EDITOR PICKUltimate Checklist of All 63 National Parks in the U.S.AAA Travel Editor, SMT01/16/2025 : Discover the beauty and wildlife in the 63 unforgettable U.S. national parks! Learn what they are, why they matter and start planning your next adventure today!
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